That’s the message designed to bring a flood of new business to the UK’s legal fraternity.

Adverts will apparently be run in more than 450 railway stations and on more than 40 buses, as well as in the national press to, “encourages consumers to use solicitors by promoting their services and highlighting the unique selling points solicitors offer.”

According to the Law Society website, the PR campaign will promote the ’strong solicitor brand’ by focusing on the reassurance to be gained by seeking advice from a properly qualified professional. Not just anybody.